Intellitactics

Problem:

• Differentiation in the highly competitive Security Information Management space
• Promotion of new management and headquarters
• Increased visibility in the vertical markets and analyst communities

Solution:

• Promoted new management team
• Secured speaking opportunities and two industry awards
• Key news release announcements: funding placement, headquarters relocation, major product news releases
• Created customer case study profiles and continue to secure third-party customer endorsement
• Actively promoted Intellitactics at industry tradeshows, securing briefings with key media/analysts
• Secured coverage in Information Week, Computerworld, Information Security, SC Magazine and more.
• Promoted product announcements, headquarters move to DC, funding announcements